How writing my Emerson Page novel trilogy saved my life—my conversation with Dr. Ed Freeman on The Stakeholder Podcast

Christa Avampato
2 min readJul 11, 2022

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The Stakeholder Podcast

In June 2022, I had the great good fortune to speak to my professor, mentor, and dear friend, Dr. Ed Freeman from the Darden School, on The Stakeholder Podcast.

Link to the podcast episode: https://stakeholdermedia.libsyn.com/christa-avampato

Ed and I chat about:

  • how writing my Emerson Page novel trilogy saved my life
  • my live storytelling shows, screenwriting, and passion projects
  • my love for history, being a NYC tour guide, and how I got a tattoo live on stage
  • how product development helps me as a writer, and how being a writer helped me as a product developer
  • living through difficult times and mental health challenges through creative work
  • my multi-faceted and varied career
  • making a living through a creative life
  • business and product development
  • building a better, more sustainable world

Ed is a treasure. He’s been one of the greatest influences on my work and life. He recently won University of Virginia’s highest honor: The Thomas Jefferson Award. Ed’s pioneering work on stakeholder theory changed the way we think about business and how businesses all over the world make decisions to create value.

If you’ve ever used the word “stakeholder,” you can tip your cap to Ed. His writing about sustainability and stakeholder theory is what put UVA’s Darden School on the map for me, why I applied, and why I was honored to attend and graduate from the school with my MBA. He changed my life in incredible ways and I’m forever grateful for him. Thanks to Ed and producer, Ben Freeman, for having me on the podcast as a guest.

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Christa Avampato

Award-winning author & writer—Product Dev — Biomimicry scientist — Podcaster. Runs on curiosity & joy. twitter.com/christanyc / instagram.com/christarosenyc